Author Archive | Wolf Gugler

What Retailers Want

It’s kind of like that Mel Gibson movie, What Women Want. Through an accident, he’s got the ability to hear what it is women are saying around him and react accordingly. Too bad it’s not that easy for Vendors to understand what it is that may endear them to Retailers. So, we spoke with a […]

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Surviving the Micro Manager

Face it, micromanagers can’t be fixed, don’t often change, and usually you have two choices; find out how to deal with them or leave. If you want to try and endure the situation, think about these steps. Find out what their agenda is. Everyone has one, whether they admit it or not. If you determine […]

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Are you a Micro Manager or a Delegator??

When I began my retail management career, I set out to complete my tasks single-handedly. In the beginning I always tried to do things myself because I didn’t know any better.  Our management training program covered areas like creative merchandising, store operations, back-end functions and the like, but missed some of the critical areas for […]

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